Multiple Wins at ASID Design Excellence Awards
NBA attended the ASID Georgia 2019 Design Excellence Gala and was thrilled to take home a Gold Award for Trellis House and three Silver Awards for OVME Buckhead, Olmsted Nashville and Olmsted Nashville’s Concrete Seating Assembly! Read below for more details on each project:
Category: Retail
Project: OVME Buckhead
Client: OVME LLC
The design team provided programming, prototype development and interior design services which involved close interaction with the client. Touches of nature were used to create simple, yet elegant spaces throughout this retail medical aesthetic company’s Buckhead location. The design took inspiration from water, which is evident throughout the interior space and all branded materials. While clean and sophisticated, the subtle color palette is balanced with pops of branded colors and nods towards nature.
The aesthetic needed to feel comfortable, and approachable not only in the treatment rooms, but from the moment clients walk through the front door. This medical aesthetic company is at the forefront of new procedures, therefore power requirements and technology needed to be seamlessly integrated into every aspect of the space. The design team aimed to harmoniously incorporate visual, aroma, and auditory elements that create an overall spa-like environment within a bustling retail shopping center. Bold graphics emphasize the brand’s messaging and were used to compose “instagrammable moments,” a client-driven goal, throughout the boutique.
Category: Multi-Family Residential
Project: Trellis House
Client: RISE Development LLC
Located on the edge of Washington DC’s North Shaw neighborhood, this multi-family property adjacent to Howard University is designed to provide a true communal node for young professionals seeking a diverse social and cultural atmosphere. The design team was challenged to embrace the history and context of the neighborhood while producing sustainable luxury living. The goal was to create an amenity-laden property including a health center with dedicated cardio, weight training and yoga facilities, interactive demonstration kitchen, study lounge, multi-zone clubroom and hydroponic rooftop garden.
The inviting main lobby features multiple communal areas supported by a concierge desk, hospitality bar and clearly visible management offices beyond. A vibrant replica of a prominent ‘street art’ mural was commissioned on custom metal panels to honor the community and industrial building raised to create this new development. Decorative woven panels, alluding to a trellis, are located at key interstitial moments throughout the property. These areas were strategically planned along travel spaces and among amenities to encourage interactions between residents. The cool neutral aesthetic is punctuated by an array of warm grey paneling with brass sconces to ensure a human scale and reference the historic character of DC.
Category: Multi-Family Residential
Product Design: ASID Commercial
Project: Olmsted Nashville
Client: Cocke Finkelstein Inc.
The client directive was to create a unique ‘sense of place’ in the hip, thriving SoBro neighborhood of Nashville, Tennessee. Target residents include entrepreneurs, artists, and free-spirits seeking community and connections while advancing careers and relationships. The design solution for this residential community was required to pay homage to the history of the industrial neighborhood yet elevate the aesthetic and interject a contemporary edge to the complex. This live-work-play solution needed to be approachable, comfortable and above all, ‘work’ for a diverse resident mix.
The completed project delivers a strong, bespoke property that has created ‘buzz’ within its vibrant, urban neighborhood. By developing the ‘Community Coffeehouse,’ visible from the exterior through intriguing modern concrete forms juxtaposed with warm textures and historic elements, the public is invited in for social interaction with residents. This communal space includes seating for up to 100 people, providing the perfect vessel for property hosted events, co-working and relationship building. Curated, eclectic luxury goods, both old and new, provide rich texture while not falling into the trap of over-emphasizing the local country music industry in Nashville. While some spaces promote higher energy through color and form, others are intentionally calmer and quieter for work, study and relaxation.