abbe Nelson
Director of Marketing

As the unofficial firm historian and brand champion, Abbe leverages her familiarity with NBA’ s portfolio of work to strategically connect the dots on past projects and clients, helping to land the next ones.  

Abbe brings a unique perspective to NBA, having an undergraduate degree in architecture and a Master’s in marketing. Not only does she have a detailed knowledge and understanding of the firm’s work—along with a keen eye for impactful graphic design—she knows how to showcase its portfolio to the best advantage. Her enthusiasm for the industry is apparent, whether it’s in choosing which projects to highlight and then producing and distributing content to the media, aiding the technical staff in preparing client presentations, and proposal and quote requests, overseeing content for the website and social media, or attending networking events to promote the firm and its people. Among her other invaluable assets is the knack for bridging gaps between junior staff and upper management and getting future leaders more involved with the firm’s internal workings. Abbe counts among her goals making the office an inviting place to work by organizing fun events throughout the year and by simply being a friendly face to all she encounters.  

Abbe earned a Bachelor of Environmental Design, Architecture and a Master of Science, Marketing, both from Texas A&M University.